Digital Marketing
Digital Marketing
We provide comprehensive digital marketing services including SEO optimization, social media management, Google Ads, and digital campaigns.
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The digital marketing that matters to your business is the kind that brings customers, not just likes. We work on everything between someone searching for your service and that person contacting you: your site showing up on Google for the words your customers type, ads aimed at the right people in the right place, and social media content that builds trust in your name. Because we are also a software company, we fix the technical problems on your site ourselves instead of stopping at a report, and we set up conversion tracking so you know where every pound or riyal went and what it brought back.
Search engine optimisation (SEO)
We start with a technical audit of the site: speed, indexing, broken links, titles and descriptions, structured data and multilingual versions. Then we research the words your customers actually search for in your country, build pages and content that target them, and improve the internal linking between pages. If your business is local, we set up your Google Business Profile and clean up your details in directories. You can try the free website audit tool on our site to see where your site stands before you talk to us.
Google and Meta ads
Google search ads reach people looking for your service right now, while Facebook and Instagram ads reach an interested audience before they search. We define the goal first, whether WhatsApp messages, calls or website enquiries, build the campaign around it, split the budget, test several ads and stop the ones that do not deliver. All of it is measured through conversion tracking, not view counts.
Social media management
A monthly content plan built on your services and your customers' questions, designs with a consistent brand identity, copy written in your audience's voice, scheduled publishing, and replies to messages and comments. The aim is that anyone who lands on your page finds real activity, clear examples of your work and an easy way to contact you.
Tracking and measuring results
We connect Google Analytics 4, Search Console and the Meta pixel, and define the actions that matter to you as conversions: sending the quote form, tapping WhatsApp, calling. You get a regular report in plain language: how many enquiries came in, from which source, the cost per enquiry, and what we will change next month. No impressive numbers that have nothing to do with sales.
What drives the cost?
The cost has two parts: the management and production fee, and the ad budget that is paid to the platforms directly. The fee depends on the services required, the number of platforms, the amount of monthly content, and the number of markets and languages. Once we understand your business and goal, we propose a plan and a budget that fit, starting with the channels most likely to reach that goal.
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