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Case Study

Scaling to 100K Users: The Super Tawfeer Story

Ahmed Hassan
10 min read
February 13, 2026
Scaling to 100K Users: The Super Tawfeer Story

Super Tawfeer is a coupons and deals aggregator serving Egypt and Saudi Arabia. When they came to us, they had a basic website and big ambitions. A year later, they had 100K+ active users.

Architecture Decisions

We chose Flutter for the mobile app, giving us a single codebase for iOS and Android. The backend runs on ASP.NET Core with SQL Server, deployed on Azure with auto-scaling enabled.

Handling Traffic Spikes

During major sales events like Black Friday, traffic could spike 10x. We implemented Redis caching, Azure CDN for static assets, and database read replicas to handle the load.

Key Takeaways

Design for scale from day one. The investment in a solid architecture pays off when your app grows faster than expected.

Tags
["Scaling" "Flutter" "SQL Server" "Performance" "Case Study"]
A
Ahmed Hassan
Writer at Lightbulb Tech
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